{"id":30281,"date":"2025-10-28T15:50:41","date_gmt":"2025-10-28T14:50:41","guid":{"rendered":"https:\/\/slope.it\/staging\/?p=30281"},"modified":"2025-10-28T16:00:35","modified_gmt":"2025-10-28T15:00:35","slug":"incontra-slope-alla-bto-2025","status":"publish","type":"post","link":"https:\/\/slope.it\/staging\/2025\/10\/28\/incontra-slope-alla-bto-2025\/","title":{"rendered":"Incontra Slope alla BTO 2025"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Il 2025 si conferma un anno ricco di opportunit\u00e0 per il mondo dell\u2019hospitality digitale. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tra gli appuntamenti imperdibili c\u2019\u00e8 la <strong>BTO<\/strong> (<strong>Be Travel Onlife 2025<\/strong>), in programma l\u2019<strong>11 e 12 novembre<\/strong> presso la Stazione Leopolda di Firenze.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il tema di quest\u2019anno, <strong>\u201cCross\u2011Travel\u201d<\/strong>, riflette l\u2019idea di superare i confini tra digitale e reale, tra ospitalit\u00e0 e tecnologia, offrendo spunti concreti per migliorare la gestione delle strutture ricettive attraverso strumenti innovativi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Slope sar\u00e0 presente con <strong>uno stand\u00a0nella Main Hall<\/strong>, uno spazio accogliente e attrezzato in cui incontrare il team e scoprire tutte le potenzialit\u00e0 del software gestionale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per chi desidera ricevere un codice sconto per accedere o fissare un <strong>incontro<\/strong>, \u00e8 possibile farlo tramite calendario dedicato riportato qui sotto.<\/p>\n\n\n\n<!-- Calendly inline widget begin -->\n<div class=\"calendly-inline-widget\" data-url=\"https:\/\/calendly.com\/sales-slope\" style=\"min-width:320px;height:700px;\"><\/div>\n<script type=\"text\/javascript\" src=\"https:\/\/assets.calendly.com\/assets\/external\/widget.js\" async><\/script>\n<!-- Calendly inline widget end -->\n\n\n\n<h3 class=\"wp-block-heading\">Seminario ~ AI Alberghiera: dallo \u2018AI Washing\u2019 all\u2019innovazione autentica<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Inoltre Marco Matarazzi, CEO di Slope, moderer\u00e0 un panel dedicato all\u2019intelligenza artificiale applicata all\u2019hospitality, dal titolo <em>\u201cAI Alberghiera: Dallo \u2018AI Washing\u2019 all\u2019Innovazione Autentica \u2013 Come Riconoscere le Tecnologie di Fiducia\u201d<\/em>, che si terr\u00e0 <strong>il 12 novembre dalle 10:00 alle 10:50 nella Hall #6<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nel seminario parteciperanno come speaker anche <strong>Mariella Borghi<\/strong>, co-founder di Aidea, <strong>Claudiana Di Cesare<\/strong>, consulente di comunicazione, PR e web reputation, e <strong>Alessandro Crotti<\/strong>, co-founder di Empori AI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nel confronto si approfondir\u00e0 le criticit\u00e0 legate alle promesse tecnologiche non mantenute e agli strumenti \u201cAI-powered\u201d che non deliverano realmente. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Verranno discussi i <strong>rischi derivanti<\/strong> da un uso improprio dell\u2019intelligenza artificiale nei processi chiave dell\u2019hospitality, come il revenue management, l\u2019automazione del customer service e la gestione delle risorse.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Il 2025 si conferma un anno ricco di opportunit\u00e0 per il mondo dell\u2019hospitality digitale. Tra gli appuntamenti imperdibili c\u2019\u00e8 la BTO (Be Travel Onlife 2025), in programma l\u201911 e 12 novembre presso la Stazione Leopolda di Firenze. Il tema di quest\u2019anno, \u201cCross\u2011Travel\u201d, riflette l\u2019idea di superare i confini tra digitale e reale, tra ospitalit\u00e0 e [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":30283,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[304],"tags":[],"class_list":["post-30281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-hospitality"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Incontra Slope alla BTO 2025 &#8226; Slope<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Incontra Slope alla BTO 2025 &#8226; Slope\" \/>\n<meta property=\"og:description\" content=\"Il 2025 si conferma un anno ricco di opportunit\u00e0 per il mondo dell\u2019hospitality digitale. 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